Naming, identity and collateral design for this new, fast casual restaurant inspired by the Italian, "slow food" movement.
 Branding for a boutique surf hotel in Goleta, CA. We developed the Brand Strategy, named the hotel and it's outlets including the Outpost restaurant and the Good Bar. Created identity and collateral system for the hotel and the outlets.
 Identity Redesign of Lone Mountain Ranch. Naming and Identity Design for Horn & Cantle (Restaurant) and Curly Wolf (Bar)
 Developed a brand strategy for The Ritz-Carlton properties globally to help solidify the brand identity in the built environment. The strategy was then developed into a tool by The Ritz-Carlton to distribute to all owner and designers to maintain consistency across properties during the development of new hotels and renovations.  (The strategy is proprietary and can not be shared with third parties.)
 Brand strategy for the development of a new Autograph Collection property in Boston, MA.  (the brand strategy is proprietary andcan not be shared with third parties)